Gift Basket Packaging

When you create a gift basket, it’s important to make the packaging as beautiful as the contents of the basket. Whether you’re giving it away for an anniversary, holiday or birthday, a spruced-up box or crate is sure to delight your recipient upon opening. To ensure that your gift basket arrives looking its best, use the right shipping supplies to wrap the container and keep it secure throughout transit.

As the popularity of gift baskets continues to grow, so does the need for creative and appealing gift wrapping that will make them stand out from the crowd. Creating an attractive and well-secured presentation of your gift baskets is the perfect way to delight customers and encourage them to shop with you again.

The key to successful and attractive gift wrapping for a basket is the use of a sturdy container such as a woven basket, wooden crate or even an old-fashioned metal laundry hamper. After choosing a container, you should fill it with paper or packing foam to add cushioning and support for your gifts. Once you have the cushioning in place, wrap it with a sheet of gift wrap or cellophane to give your basket an added layer of protection and visual appeal.

For a dazzling gift wrapping look, choose a sheet of gift wrap or cellophane in a color that coordinates with your gift basket’s theme. For a festive touch, add a ribbon or bow to the top of your finished package. This is also the time to add any additional gift cards or labels that you may have. If the contents of your basket are delicate, it’s recommended that you include a “fragile” warning to help notify delivery personnel of the fragility of the items inside.

A large part of the fun in creating a gift basket is selecting the items to go inside. Once you have a collection of gifts that match your theme, it’s time to put them together. Aim to evenly distribute the weight of your items throughout the basket so that it doesn’t tilt or become damaged during transport. Stack your heaviest items at the back of the basket and lightest or smallest items toward the front.

Once your gift basket has been positioned and the items are secure, take some tape—transparent, double-sided or packing—and wrap it around the base of your container to seal it in place. Depending on the size and shape of your container, you may have some loose pieces that don’t quite reach to the top. Simply tape these down as well.

Once your gift basket is wrapped, take a roll of ribbon and tie it into a bow around the top of the twist-tie-secured cellophane. If desired, insert a gift tag or sprig of fresh greenery into the knot to finish off your packaging. By following these simple steps, you’ll have a beautifully packaged gift basket that’s ready to be shipped off to your customer!